Review response guide

How to respond to a fake review for a Electrical Company

Electrical work is about safety and doing it right, replies should project competence and accountability without getting technical or defensive.

First, decide whether it's genuinely fake, off-topic, from a competitor or someone who was never a customer, or spam. If so, flag it to Google (it can be removed for a policy violation) and, if needed, appeal with evidence. A truthful-but-harsh review isn't "fake" and won't be removed.

Removal takes time, so reply in the meantime, calmly and factually, for future readers. State that you have no record of the visit and have reported it, and invite a real customer to reach you. Never get emotional or accusatory in public.

Example

The review

Dangerous work, nearly burned my house down. (no service record)

A reply that works

Safety is everything in this trade, and we have no service record matching this claim, so we've reported the review. If you're a customer with a real concern, please call and ask for me, I'll look into it personally.

Tip: Grave safety claims need a calm, factual reply plus a report, never defensiveness.

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