Review response guide

How to respond to a fake review for a Hair Salon

Salon reviews are personal and emotional, so warmth and a genuine offer to make it right go a long way.

First, decide whether it's genuinely fake, off-topic, from a competitor or someone who was never a customer, or spam. If so, flag it to Google (it can be removed for a policy violation) and, if needed, appeal with evidence. A truthful-but-harsh review isn't "fake" and won't be removed.

Removal takes time, so reply in the meantime, calmly and factually, for future readers. State that you have no record of the visit and have reported it, and invite a real customer to reach you. Never get emotional or accusatory in public.

Example

The review

Rude staff, awful cuts. (competitor two blocks away)

A reply that works

We don't have any appointment on record that matches this, so we've reported it. If you've actually visited us and had a bad experience, we truly want to hear it, please reach out.

Tip: If you suspect a competitor, report it with evidence via Google's tool rather than accusing them publicly.

Want a reply written for your exact review? Use the free reply generator →

Fake reviews, other industries

Other review types, Hair Salon

Want more customers overall? How to Get More Customers for Your Hair Salon.

Answer every review automatically

SmallBizReply writes and posts a reply like this to every Google review, in your voice, the moment it comes in.

Start free